Tag: experiential, food, Kepak, Rustlers, sampling, savoury snacks, shopper, shopper marketing, snack food, social media
Rustlers rolls out nationwide sampling campaign for new Gourmet burger range
Snack food brand Rustlers is running a nationwide sampling campaign for its recently-launched Gourmet burger range. Rustlers Gourmet ‘Classic’ Burgers and ‘BBQ’...
Pop’n Sprinkle shakes up the cinema popcorn experience
Movie fans across England, Scotland and Ireland visiting selected Vue Cinemas are being offered free samples of new Pop’n Sprinkle popcorn flavouring. Available in...
Walkers ‘Choose Me or Lose Me’ flavour campaign
Walkers has launched yet another flavour campaign, this time pitting three UK flavours against three from around the world, with consumers being asked to vote to swap...
Pip & Nut unveils ‘Pipnics’ experiential campaign
A series of ‘Pipnic’ pop-ups has been taking place at high footfall locations across the UK capital during July to promote nut butter brand, Pip & Nut. The...
Kerry Foods partners Sony’s The Emoji Movie
Kerry Foods is joining forces with Sony Pictures Consumer Marketing to run a new ‘Express Your Selfie’ on-pack promotion for its kids’ cheese snacking products,...
Frontier craft lager teams up with Joe & Seph’s popcorn
Frontier, the new craft lager from brewer Fuller’s, has teamed up with gourmet popcorn brand Joe & Seph’s for an in-pub food pairing campaign encouraging trial...
Pork Farms runs £45,000 motor-home and holiday voucher on-pack promotion
Pork pie brand Pork Farms has launched a three month on-pack promotion called “The Great Summer Giveaway” which will include the chance to win a £45,000 motor-home...
Doritos ‘Guardians of the Galaxy Vol. 2’ packs play music
Doritos in the US has linked up with the new Marvel Studios‘ film, Guardians of the Galaxy Vol. 2, in a promotion which sees packs of the tortilla chip snack...
Burton’s Fish ‘n’ Chips runs £1m ‘Join Our Fans’ push
Burton’s Biscuit Company has launched its biggest ever promotional marketing campaign for its Fish ‘n’ Chips savoury snack brand, with an on-pack prize promotion...
Walkers gives away pay packets in pack
Walkers is running what it claims is its biggest-ever on-pack promotion, offering a range of cash prizes with a guaranteed prize pool of £2m. The Walkers Pay Packet...
