Tag: , , , , , , ,

blackjack fiona

Why personalisation is the sixth sense

Fiona Rayner (née Tindall), Head of Experiential & International Operations at Blackjack Promotions, explores the benefits of personalisation in sensory...

reeses

Reese’s personalises products at Selfridges for Christmas

American confectionery brand, Reese’s, is offering limited edition personalised products for Christmas in Selfridges. Field Day have created special branded counters...

Quirky personalised gift company Harrow & Green, which usually sells its products via its own website or ecommerce sites such as Notonthehighstreet.com, is again opening a present personalisation pop-up in iconic department store Selfridges on London’s Oxford Street.

Harrow & Green runs Selfridges Christmas personalisation pop-up

Quirky personalised gift company Harrow & Green, which usually sells its products via its own website or ecommerce sites such as Notonthehighstreet.com, is again...

TRO Retail used last week’s Retail Design Expo to showcase a suite of creative technologies that are transforming modern retailing and shopper marketing, featuring them in its bespoke ‘TRO Boutique.

TRO Retail takes ‘TRO Boutique’ to the Retail Design Expo

TRO Retail used last week’s Retail Design Expo to showcase a suite of creative technologies that are transforming modern retailing and shopper marketing, featuring...

Nestlé Confectionery is offering consumers the chance to win KitKat packs with personalised messages and pictures. The promotion runs from February 1st until March 29th across KitKat 4 Finger and Chunky singles, multipacks and 2 Finger biscuit packs.

Nestle personalised KitKat promotion

Nestlé Confectionery is offering consumers the chance to win KitKat packs with personalised messages and pictures. The promotion runs from February 1st until March...

Ferrero is launching a new recipe hub for Nutella and will be bringing back the extremely successful Nutella personalisation campaign for a second year.

Nutella gets personal and creative

Ferrero is launching a new recipe hub for its Nutella sweet spread brand and will then be bringing back the extremely successful Nutella personalisation campaign for a...

Coca-Cola US has launched a Christmas “Share a Coke” campaign; consumers can order bottle with seasonal names and messages like “Santa,” “Someone Nice,” “Someone Naughty,” “Under the Mistletoe,” “Elves” and “Secret Santa.”

Coca-Cola US runs ‘Share with Santa’

Coca-Cola in the US has launched a new Christmas-themed “Share a Coke” label campaign, giving consumers the chance to order bottle with seasonal names and messages....

UK male fashion brand Turnbull & Asser has revived a promotion from the 1930s to help raise money for canine charity Dogs Trust this Christmas.

Turnbull & Asser raises cash for Dogs Trust

UK male fashion brand Turnbull & Asser has revived a promotion from the 1930s to help raise money for canine charity Dogs Trust this Christmas. Customers can now...

Maxxium is launching a new campaign for The Famous Grouse including new TV ad, a media partnership with the Guardian and a personalised label offer

Famous Grouse promo gets personal

Drinks company Maxxium UK is launching a new campaign for The Famous Grouse, the UK’s number one selling blended whisky, which include a brand new TV ad, a media...