Tag: , ,

Black Tomato featured image

An internet without advertising

Adam Larter, Strategy Director at Studio Black Tomato, explores a possible internet without advertising and what this could mean for brands.  Can the internet be...

Granby Featured Image

Instant gratification, AI, and the impact on marketing strategies

Jo Kimber, Managing Director of Granby Marketing and SwiftReceipt, shares how brands can use AI to ensure promotional campaigns capture your audience’s attention....

Happy Prize Co Featured Image

The journey to becoming a B Corp

Justine Clement, Founder & CEO of The Life Adventure & The Happy Prize Company, shares the benefits and challenges of becoming a certified B Corp. A few weeks...

Depop and digital fairy

Cash, clout and creativity: the Gen Z currency of the future

Hustle culture, self-branding and immersion in the influencer universe have created a cultural eco-system of social shopping for the next generation that’s born,...

experiecestaff featured image 1

Why we need to be looking after our promotional staff

Carolyn Mason, Managing Director of experiencestaff, shares how brands should communicate more with their staffing agencies to ensure effective brand activation. With...

Bira

N2O brings Indian beer to the UK for Cricket World Cup activation

Experiential marketing agency N2O has delivered a brand awareness campaign for Indian beer brand Bira 91 in a sporting summer activation at the ICC Cricket World Cup...

Beano book

Beano announces monthly children’s book club

Beano has launched “Beano Booktopia” – a new book subscription service for kids offering newly published books across a wide range of authors and genres. The...

Hels Angels kraken

Hel’s Angels takes Kraken ScreamFest into the on-trade this Halloween

In conjunction with Proximo Spirits UK,  The Kraken ‘Black Spiced Rum’ will be taking over bars in Glasgow, Brighton & London from 24th – 31st...

POD Staffing features image 1

The lost art of conversation

Joe Sheppard, Managing Director of POD Staffing, shares how agencies should use the traditional method of telephone conversation to communicate with clients in order...

halloween savvy

Halloween spending expected to reach record £387m

New research investigating UK household shoppers’ plans for Halloween has been launched today by leading retail and shopper marketing agency, Savvy. The findings...