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Mongoose Promotions Becomes SPARK

Mission Group’s promotions and partnerships agency, Mongoose Promotions, today announced that they will rebrand to become SPARK Marketing Services Limited (SPARK)....

Covid Featured Case Study-Critical Worker Donations by The Work Perk

We continue with our showcase of incredible campaigns carried out by members of our IPM community through the Covid pandemic period. These cases were selected by our...

Unlocking The True Power Of Rewards-Insights from TCC

Most British and Irish shoppers want and expect a brand to reward their loyalty. As the pandemic has rapidly accelerated structural change within the industry, so has it...

VeryMe Rewards from Vodafone host Virtual Great UK Quiz

Much of the UK are missing the traditional weekly pub quiz right now, but VeryMe Rewards from Vodafone is bringing it to you. For one week only customers have the chance...

Dine launches with Three

Dine has partnered with wuntu, the rewards app from mobile network Three for their one million customers to claim tasty discounts at more than 5,000 fantastic UK...

The Dining Club Group spin-off launches to provide loyalty solutions for UK’s biggest brands

ELLO Media, the engagement, loyalty and lifetime optimisation specialist, has launched today to provide bespoke loyalty solutions for the UK’s biggest brands through...

Continental Tyres rewards customers with hotel stays, theme park tickets and more

Continental Tyres, one of the leading tyre choices for car manufacturers, has released its latest campaign offering customers free family days out, spa & hotel...

TLC Marketing has named Emma Lloyd (nee Critchley) as its first board level marketer, with the brief of strengthening its new business and communication offerings.

TLC Marketing appoints Emma Lloyd to UK board to boost comms strategy

TLC Marketing has named Emma Lloyd (nee Critchley) as its first board level marketer, with the brief of strengthening its new business and communication offerings. Emma,...

Britax Römer to give customers a free £30 family pass when they buy a car seat

Britax Römer are helping parents enjoy family time by offering its customers a free £30 Britax Römer Mastercard with every i-Size car seat purchased in-store or...

What promotions can learn from loyalty programmes

YouGov, a market research and data analytics firm, and Mando-Connect, a specialist Partnerships and Rewards Agency, have commissioned the largest ever study into what...