Tag: brand characters, digital, free gifts, juices, non-alcoholic drinks, on-pack, on-pack promotion, PepsiCo, receipt validation, self-liquidating promotion, shopper, shopper marketing, SLP, soft drinks, television, token collect, Tropicana
Tropicana runs ‘Little Glass’ promotion again
Tropicana has launched another on-pack promotion to encourage people to enjoy a ‘Little Glass’ of fruit juice as part of a healthy and balanced diet and is...
Marigold rewards shoppers with 70th birthday gift promo
Iconic UK rubber gloves brand Marigold is celebrating its 70th anniversary with its first-ever national on-pack promotion, offering a free gift with every promotional...
Promotional Products Week 2016
New research from promotional products trade body the bpma has found that 76% of the marketers surveyed will keep a promotional item given to them, 73% of those will go...
Lee Kum Kee partners Kung Fu Panda 3
Chinese sauce brand Lee Kum Kee has partnered with Twentieth Century Fox and DreamWorks Animation to feature characters from the new movie, Kung Fu Panda 3, in...
Comparethemarket offers Super Meerkat toys
Comparethemarket.com has linked up with Warner Bros. Pictures to offer limited edition Aleksandr and Sergei toys with the two brand characters as Batman and Superman...
Confused.com adds two new Herbert toys
Confused.com has added two new free toys, Miss Herbert and Stunt Herbert, to the rewards which customers can claim when they take out selected products through the price...
VIP gives away 10,000 e-cigs
E-cigarette brand VIP has given away 10,000 vaping starter kits within 24 hours, after a new UK-wide marketing promotion, The Great VIP Giveaway, kicked off with a TV ad...
McCain £1.6m free Roast Trays
Frozen food company McCain is backing the launch of its new McCain Roasts frozen roast potatoes with a shopper marketing campaign in Iceland which aims to give away...
