Tag: alcohol, Carlsberg, celebrity endorsement, competition, competitions, EURO2016, Football, international, on-pack, on-pack promotion, prize draw, prize promotion, sponsorship, sports, sports sponsorship, UEFA
Carlsberg announces EURO2016 promo plans
Manchester United legend Peter Schmeichel has been unveiled as the face of Carlsberg’s UEFA Euro 2016 sponsorship campaign, which includes a consumer promotion...
Fairy partners Make-A-Wish again
Procter & Gamble’s leading dishwash brand Fairy is partnering the Make-A-Wish Foundation for the 12th year running, and has teamed up with The Saturdays’...
delicious. mag £11,000 advent prizes
delicious. magazine is launching its biggest competition ever in the countdown to Christmas, offering £11,000 worth of prizes in an advent calendar draw. Prizes include...
Intu engages shoppers with Xmas prize
Shopping centre group Intu is preparing to award one shopper with a Christmas prize on Black Friday, following a month-long social media campaign that aimed to engage...
Peperami offers Rolls-Royce prize
Peperami is giving fans a chance to win a Rolls-Royce by showing the world how they roll – literally. As part of a Facebook and Twitter social media campaign to launch...
Western Union ‘Chain of Betters’ social push
The Western Union ‘Chain of Betters’ competition will award US$1,000 (or local currency equivalent) for winning selfless ‘betters’. During the first phase,...
Strongbow: Zombie or Survivor?
Strongbow is launching a “Night of The Zombies” on-trade promotion, offering consumers the chance to win Zombie experiences and Smart TV and Zombie movie packages....
Heinz ‘Heartwarming Heroes’ campaign
Heinz has launched a new £5m ‘Heartwarming Heroes’ campaign with both a consumer-facing element and a competition for pubs, restaurants and other food outlets. Pubs...
RPM ensure Sky Sports are on ‘par’ with The British Masters
Sky Sports, headline sponsor for The British Master’s, has been running experiential marketing at the event, which ran from October 7th – 11th at Woburn Golf Course...
