Tag: Capital Radio, charity, charity partnership, digital, food, Heart FM, Heinz, Kraft Heinz, on-pack, on-pack promotion, shopper, shopper marketing, social media, television, TV, TV advertising, UGC, user generated content, video on demand, VOD
Heinz, Global radio #CanSong campaign
Kraft Heinz aims to drive consumer engagement and remind shoppers of the special role the brand plays in mealtimes with the launch of a £4m marketing campaign including...
Eisberg wine partners Tour of Britain
Eisberg, the UK’s leading alcohol-free wine brand, has agreed a three-year sponsorship deal to become the Official Wine Partner for the Tour of Britain, the UK’s...
MasterCard surprises Ellie Goulding superfans
BRIT Award winning singer-songwriter, Ellie Goulding, gave two of her biggest fans the surprise of a lifetime when she joined them on stage for a live, impromptu duet of...
MATRADE partners Masterchef’s Torode
MATRADE, the Malaysian External Trade Development Corporation, has launched a 10 part Malaysian cookery series on UK TV, featuring Masterchef’s popular presenter,...
VIP gives away 10,000 e-cigs
E-cigarette brand VIP has given away 10,000 vaping starter kits within 24 hours, after a new UK-wide marketing promotion, The Great VIP Giveaway, kicked off with a TV ad...
Bluewater: “Christmas is here. Make it magical”
Shopping centre operators Bluewater has launched a new festive integrated campaign, “Christmas is here. Make it magical”, including a TV ad, press, digital, social,...
