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week 10

Island Records promotes new Giggs album with AR street art

A new augmented reality wall mural has been unveiled in Shoreditch, London to promote the launch of BIG BAD…, the new album from British rap artist, Giggs. By...

haygarth tech

Was 2018 the year retail embraced the ‘Internet of thinking’?

Katy Brown, Associate Planning Director at Haygarth Group, considers whether the rise of automated technologies last year has really changed the way we shop.  Automated...

samsung

Sodexo’s Brand Loyalty Index reveals UK’s favourite and most used brands

Tech brands are still Britain’s favourites, but latest findings from Sodexo Engage shows that Britons may be falling out of love with their gadgets. The 2018 Brand...

bbp

The simple truth about tech marketing

bbp explains how brands can create a straightforward tech experience in a few simple steps. Feeling confused these days? You’re not alone. Because our senses are under...

LOUIS XIII

LOUIS XIII cognac presents its ‘Smart Decanter’

In February 2019, LOUIS XIII cognac will step into the future by integrating NFC technology into its ‘Smart Decanter’ to provide clients a seamless access to...

halloween cake

Haygarth make an edible AR Halloween cake

This Halloween, Haygarth decided to give baking a unique digital twist with the first ‘Edible Augmented Reality Snapchat Lens Cake Topper.’ Haygarth’s...

drager

Dräger embark on European roadshow

Following the success of its Middle East roadshow, global roadshow expert, Event Marketing Solutions (EMS) is embarking on a tour of Europe with international...