Tag: cashback, customer insights, digital coupons, IPM, loyalty, news, shopper, tech
Introducing IPM’s Newest Member, Zappit
Zappit.co is a leading tech player in the promotional marketing industry, delivering insight led shopper marketing & customer care solutions through digital coupons...
New Google voice action launches to help out first-time dads
Creative tech agency, Rehab, has launched Dad Skills, the new Google voice action providing help for new dads when they need it most. The action offers novices a...
Let’s talk about Tech baby
Sian Baker, Managing Director of The Producers rounds up the ‘Let’s Talk about Tech baby’ breakfast event and shares industry expert’s thoughts...
Island Records promotes new Giggs album with AR street art
A new augmented reality wall mural has been unveiled in Shoreditch, London to promote the launch of BIG BAD…, the new album from British rap artist, Giggs. By...
Was 2018 the year retail embraced the ‘Internet of thinking’?
Katy Brown, Associate Planning Director at Haygarth Group, considers whether the rise of automated technologies last year has really changed the way we shop. Automated...
Sodexo’s Brand Loyalty Index reveals UK’s favourite and most used brands
Tech brands are still Britain’s favourites, but latest findings from Sodexo Engage shows that Britons may be falling out of love with their gadgets. The 2018 Brand...
LOUIS XIII cognac presents its ‘Smart Decanter’
In February 2019, LOUIS XIII cognac will step into the future by integrating NFC technology into its ‘Smart Decanter’ to provide clients a seamless access to...
Haygarth make an edible AR Halloween cake
This Halloween, Haygarth decided to give baking a unique digital twist with the first ‘Edible Augmented Reality Snapchat Lens Cake Topper.’ Haygarth’s...
Dräger embark on European roadshow
Following the success of its Middle East roadshow, global roadshow expert, Event Marketing Solutions (EMS) is embarking on a tour of Europe with international...
The simple truth about tech marketing
Nov 15, 2018
bbp explains how brands can create a straightforward tech experience in a few simple steps. Feeling confused these days? You’re not alone. Because our senses are under...