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Dairy firm Müller is celebrating its partnerships with Team GB and Team Ireland with a Gold Medal competition to win one of five £50,000 prizes.

Müller Team GB gold medal promo

Müller Yogurt & Desserts, Britain’s leading yogurt and chilled dairy pudding manufacturer, is celebrating its dual partnerships with Team GB and Team Ireland with...

Belvoir Fruit Farms has launched its biggest-ever on pack promotion, dubbed FreeBees, with the grand prize of a seven-night holiday for two to Saint Lucia.

Belvoir Fruit Farms ‘bee-utiful prizes’

Belvoir Fruit Farms has launched its biggest-ever on pack promotion, dubbed FreeBees, with the grand prize of a seven-night holiday for two to Saint Lucia. The FreeBees...

Online marketing’s missing link

David Tymm of i-movo argues that digital coupons and vouchers can be the final link that completes online promotional campaigns Like those wearing sandwich boards...

Nurishment Original, the nutritionally enriched milk drink, is celebrating its 35th birthday with its biggest-ever on-pack promotion, with the chance to win technology prizes and branded merchandise.

Nurishment 35th birthday prize promo

Nurishment Original, the nutritionally enriched milk drink, is celebrating its 35th birthday with its biggest-ever on-pack promotion, with the chance to win technology...

Butterkist popcorn is launching a new campaign called Kick for Cash, coinciding with the run up to the 2016 UEFA European Championships or Euro 2016, with an online ‘penalty challenge’ game offering consumers the chance to win a share of £1m.

Butterkist ‘Kick for Cash’ prize promo

Butterkist popcorn is launching a new campaign called Kick for Cash, coinciding with the run up to the 2016 UEFA European Championships or Euro 2016, with an online...

Nestlé’s KitKat teams up with YouTube for a major promotion; 74 different promotional packs feature digital codes which link to different Youtube clips.

KitKat Youtube on-pack promotion

Nestlé’s KitKat brand is again teaming up with Google’s YouTube for a major promotion, with the confectionery giant producing 74 different promotional packs...

Boots UK is repeating its Petal Party activation next week to highlight night-time hayfever, with party goers showered with more than three million petals.

Boots night-time hayfever Petal Party

Boots UK will be repeating its Petal Party activation next week to highlight the impact of night-time hayfever, with party goers showered with more than three million...

Heineken has released a humorous new TV advert for Foster's, ahead of an on-pack promotion hitting shelves from next week.

Foster's ‘Epic Experiences’ on-pack

Heineken has released a humorous new TV advert for Foster’s, ahead of an on-pack promotion hitting shelves from next week. Titled ‘Drycleaner’, the new advert...

Kerry Food’s Richmond sausages has linked with Britain’s Got Talent for a £1.5m marketing campaign including an on-pack offer with VIP tickets as prizes.

TV deal means Richmond’s Got Talent

Kerry Food Group’s Richmond sausages brand has linked with TV show Britain’s Got Talent for a new £1.5m marketing campaign including an on-pack offer amplified...

Walkers is offering consumers the chance to win one of 20,000 seven night holidays for four to one of 26 worldwide destinations in its Spell & Go promotion.

Walkers Spell & Go holiday promo

Walkers, the UK’s best-selling savoury snacking brand, is offering consumers the chance to win one of 20,000 seven night holidays for four to one of 26 worldwide...