Tag: alcohol, content marketing, digital, event, event marketing, experiential, HeyHuman, influencer marketing, influencers, M&C Saatchi, Peroni, pop-up, pop-ups, social media
Peroni Nastro Azzurro brings ‘Infused with Italy’ campaign to London pop-up
Peroni Nastro Azzuro is putting its rich Italian heritage centre-stage in a social media and influencer content-based campaign developed for the beer brand by integrated...
Harrow & Green runs Selfridges Christmas personalisation pop-up
Quirky personalised gift company Harrow & Green, which usually sells its products via its own website or ecommerce sites such as Notonthehighstreet.com, is again...
Marks & Spencer runs ‘Spirit of Summer’ pop up in Leeds
Marks & Spencer has launched a pop-up tasting experience as part of its ‘Spirit of Summer’ campaign, focusing on its new food range which has been inspired by...
Volvo invites consumers to ‘Escape the City in your City’ with new pop-up activity studio
Volvo Car UK is to bring a Scandinavian sanctuary to some of the UK’s busiest cities, offering locals a retreat from the stresses and strains of daily life. Opening in...
Mark Cavendish turns publican for Amstel Cold Tub Pub for Prudential RideLondon 2017
To celebrate Prudential RideLondon 2017, taking place today and tomorrow, Amstel has enlisted the help of cycling superstar and Olympian Mark Cavendish to open the...
‘Toast or Hands Café’ opens in Shoreditch to remind people life is BetterWithBread
This August, a pop-up café with a difference is coming to London’s trendy Shoreditch. Created by the nation’s bakers, the Toast or Hands Café has been designed to...
Zeek ‘gift cards for cash’ pop-up
Zeek, a website and app that lets consumers buy and sell unwanted gift cards, is launching a one-day pop-up shop offering consumers the chance to swap their unwanted...
Kodak opens pop-up shop to launch Ektra Smartphone
Kodak has opened a pop-up shop in London’s Soho called The Kodakery, as part of the launch of the Kodak Ektra Smartphone, the brand’s new photography-first...
Walkers TV ad, pop-up sandwich shop
Walkers, the number one savoury snacking brand in the UK, is adding excitement to its latest sandwich-inspired flavours campaign with a new TV advert and pop-up crisp...
BMW and MINI win for Purity
Staffing agency Purity has been appointed as the official supplier of event staff to BMW and MINI. The announcement follows a competitive pitch in which Purity secured...
