Tag: brand, campaigns, Foster's, on-pack promotion
Foster’s Friday campaign looks to kick off the weekends with the return of Brad and Dan
May 14, 2019
Australian-born lager Foster’s – one of the most loved beer brands in the UK – is looking to put the fun back into Friday with a major on-trade campaign...
Blue Chip gives Cushelle consumers the chance to bring Kenny the Koala home
May 09, 2019
Manchester marketing agency, Blue Chip, have developed a soft and cuddly on-pack promotion for Essity-owned Cushelle toilet tissue. Consumers have the chance to bring...
Robinsons launches refreshing on-pack promotion ahead of Wimbledon
May 01, 2019
Britvic is helping retailers drive sales this summer with a new on-pack promotion across its Robinsons Refresh’d range. With promotional packs rolling out now until...
Savsé kicks off new ‘Love Me or I’m Free’ On-Pack Promotion
Apr 25, 2019
To tie in with its recent brand repositioning and packaging release, Savsé, the UK’s fastest growing cold pressed and HPP smoothie brand, will be running its first...
On-Pack promotions – Make it Grrrrrreat!
Apr 09, 2019
Chris Wilson, Head of Brand Partnerships at Ingenuity London, shares why on-pack promotions are still relevant in today’s marketing mix and the types of on-pack...
McDonald’s asks customers, ‘Peely Peely?’ to kick off annual Monopoly game by Leo Burnett London
Mar 21, 2019
Creative agency Leo Burnett London and McDonald’s have launched a new finger wiggling advertising campaign called ‘Peely Peely’ to announce the return of the...
Cadbury Mini Rolls launches Premier League on-pack activation
Feb 28, 2019
Premier Foods, manufacturers of Cadbury Mini Rolls have launched an on-pack promotion to leverage Cadbury’s sponsorship of the Premier League. The campaign gives...
Plenty launches on-pack activation for guaranteed rewards
Jan 29, 2019
Plenty is launching a new on-pack campaign nationwide, offering millions of guaranteed rewards such as a free 3 month Kids Pass, discounts on recipes boxes from Hello...
Quaker Oats offers consumers the chance to win a Nuffield Health package
Jan 22, 2019
Quaker Oats is has announced a new on-pack campaign in partnership with Nuffield Health which aims to support retailers in driving post-Christmas sales of cereals as...
OREO partners with Snapchat for its biggest European on-pack activity
Jan 21, 2019
OREO has partnered with Snapchat to launch a major pan-European campaign, ‘OREO People: Show Your Playful Side’. The campaign, which will run across 28 markets, will...