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Heineken cider brand Strongbow is offering the chance to win a ‘Make an Epic Festival Entrance’ prize worth up to £10,000, including entrance to the selected festival for six people plus tents for accomodation.

Strongbow launches £10,000 ‘Epic Festival Entrance’ promo

Heineken cider brand Strongbow is offering the chance to win a ‘Make an Epic Festival Entrance’ prize package worth up to £10,000, including entrance to the...

McDonald’s and Cadbury have both signed up as brand partners for the fifth Fusion Festival, taking place this year over the weekend of September 2-3 in Liverpool. Capital FM is again official media partner.

McDonald’s, Cadbury, Capital link with Fusion Festival

McDonald’s and Cadbury have both signed up as brand partners for the fifth Fusion Festival, taking place this year over the weekend of September 2-3 in Liverpool....

Heineken has launched an on-pack promotion for its Desperados tequila-flavoured beer which highlights the brand’s sponsorship of three of the biggest music events taking place across the country.

Desperados celebrates festival season 2017 with on-pack promotion

Heineken has launched an on-pack promotion for its Desperados tequila-flavoured beer which highlights the brand’s sponsorship of three of the biggest music events...

Dessert brand Ambrosia, is celebrating its 100th anniversary with a year-long on-pack promotion and new packaging launching this month. Giving away over 1000 prizes which reflect its Devonshire heritage, the brand will also promote its Centenary year through a wide range of in-store activations within the grocery channel.

Ambrosia promo celebrates 100 years

Dessert brand Ambrosia, is celebrating its 100th anniversary with a year-long on-pack promotion and new packaging launching this month. Giving away over 1000 prizes...

Bacardi Brown-Forman Brands (BBFB) will be running a series of activities to mark this year’s London Cocktail Week.

BBFB links with London Cocktail Week

Bacardi Brown-Forman Brands (BBFB) will be running a series of activities to mark this year’s London Cocktail Week, running from 3rd to 9th October 2016, with...

Barefoot Wine & Bubbly has been taking its #BareYourSole campaign directly to the people with the Barefoot Tat-Toe Parlour appearing at events throughout August.

Barefoot Tat-Toes reveal passions

Championing its core values of diversity and inclusivity, Barefoot Wine & Bubbly has been taking its #BareYourSole campaign directly to the people with the Barefoot...

Event agency TRO is again working on Volvo Cars’ brand sponsorship at UK festivals, including Bestival and Festival No. 6, across summer and autumn 2016.

TRO takes Volvo on the festival trail

  Event and experiential agency TRO is again working on Volvo Cars’ brand sponsorship at UK festivals across the summer and autumn 2016. Building on the success...

Rioja brand Marques de Caceres and UK agents Halewood International have signed up as title sponsor of Manchester's Festejar Spanish festival in September.

Marques de Caceres Rioja supports Manchester Fiesta

Leading Rioja brand Marques de Caceres is bringing the sights, sounds and tastes of Spain to Manchester this September, after its UK importers, Halewood International,...

Co-op is running a campaign embracing the British summer's unpredictability and helping customers do the same, with a charity link to the British Red Cross.

Co-op Unpredictable Summer Menu

Co-op is running a campaign embracing the unpredictability of the British summer and helping customers do the same. The retailer is asking Facebook fans to help...

Budweiser has signed a three-year global partnership with Belgian festival Tomorrowland as part of the brand’s collaboration with Dutch DJ/producer Tiësto.

Budweiser partners Tomorrowland

Budweiser has announced a three-year global partnership with Belgian festival Tomorrowland, one of the largest international electronic music festivals in the world, as...