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Multi-award winning independent brand experience agency ignis has appointed Asha Kanhai as Business Development Manager.

ignis names Kanhai as Business Development Manager

  Multi-award winning independent brand experience agency ignis has appointed Asha Kanhai as Business Development Manager. Kanhai has worked in the marketing...

Cadbury is launching Creme Egg Camp, an “immersive haven” for Cadbury Creme Egg lovers. The camp will be open for five weeks from January 19th 2018 in Old Street, London, and will serve a range of Creme Egg inspired treats against a backdrop of a display of Creme Egg “hunting paraphernalia.” All proceeds from selling tickets will go the The Prince's Trust charity.

Cadbury launches Creme Egg Camp experience

Cadbury is launching Creme Egg Camp, an “immersive haven” for Cadbury Creme Egg lovers. The camp will be open for five weeks from January 19th 2018 in Old Street,...

London live brand engagement agency Kru Live is claiming to be the first UK agency to accept digital currencies for payment for both UK-based and international work. KruLive will now take payment in any of the top five cryptocurrencies: Bitcoin, Ethereum, Ripple, Dash and Litecoin.

Experiential specialists Kru Live “first UK agency to accept BitCoin”

London live brand engagement agency Kru Live is claiming to be the first UK agency to accept digital currencies for payment for both UK-based and international work....

The Institute of Promotional Marketing (IPM) has officially launched The IPM Awards 2018 Call for Entries, with an updated categories list aimed at showcasing and celebrating the best of the promotional marketing industry.

Time to shine – IPM Awards 2018 entry opens!

The Institute of Promotional Marketing (IPM) has officially launched The IPM Awards 2018 Call for Entries, with an updated categories list aimed at showcasing and...

It’s tough being an intern, but they’ll be running the show one day. So, what’s life like for those on the doorstep of the industry? Sense’s Jack McSwiney reveals all…

What’s the Price of Potential?

It’s tough being an intern, but they’ll be running the show one day. So, what’s life like for those on the doorstep of the industry, and how can experiential...

United Utilities has combined an experiential activation with a major roadshow as part of a consumer consultation which the utility company is required to carry out every five years.

United Utilities runs public consultation experiential roadshow

United Utilities has combined an experiential activation with a major roadshow as part of a consumer consultation which the utility company is required to carry out...

Bacofoil ran its first experiential pop-up experiential pop-up at November’s Cake & Bake Show, the UK’s biggest baking event, to challenge consumer perceptions of the brand. The brand teamed up with Bake Off 2016 quarter-finalist Benjamina Ebuehi, who ran demonstrations showcasing how Bacofoil enhances her baking.

Bacofoil runs pop-up experience at Cake & Bake Show

Bacofoil ran its first experiential pop-up experiential pop-up at November’s Cake & Bake Show, the UK’s biggest baking event, to challenge consumer perceptions...

Kraft Peanut Butter is running a promotion which allows Canadians separated from their loved ones this holiday season to send them hugs via internet-connected teddy bears. Canadians who use “#KraftBearHugs” on social to share who they would like to give a bear hug to will be entered into a competition to win a pair of Wi-Fi enabled bears.

Kraft Canada helps Canadians bridge distance with WiFi enabled teddy bears

Kraft Peanut Butter is running a promotion which allows Canadians separated from their loved ones this holiday season to send them hugs via internet-connected teddy...

Baileys has launched Baileys Treat Stop, a pop-up featuring the Diageo liqueur brand’s first customisable bar menu, where people can transform lattes, hot chocolates and cocktails.

Baileys launches ‘Treat Stop’ indulgent pop-up in Covent Garden

Baileys has launched Baileys Treat Stop, a pop-up featuring the Diageo liqueur brand’s first customisable bar menu, where people can transform lattes, hot chocolates...

Dublin becomes ultimate Christmas party town

Dublin becomes ultimate Xmas party town with pop-up venue

The heart of Dublin city centre has been transformed into a festive wonderland with the official launch of Après Dublin, Ireland’s first-of-its-kind Christmas party...