research

Valassis research finds 87% of 10 UK consumers will use a promotional offer when doing their Christmas grocery shopping this year.

Valassis: shoppers hungry for Xmas promos

Almost nine in 10 UK consumers will take advantage of a promotional offer when doing their Christmas grocery shopping this year, according to new research. A survey...

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Consumer trust in traditional advertising falls in UK

Most forms of advertising and communication – such as TV ads, company websites, and promotional emails – have all seen a decline in trust among UK consumers over the...