IPM Bitesize
Space win Arla’s Starbucks RTD business
Creative agency Space has been appointed to work on the Starbucks’ Ready to Drink range, which is produced and sold across EMEA by Arla Foods. Space won the work...
IPM Football & Netball Tournaments
The IPM Football & Netball Tournaments, held on May 24th 2016 at Play On Sports in London’s Whitechapel, saw 16 teams take part, seven in the netball and nine in...
Kopparberg Fruit Lager campaign
Kopparberg, the Swedish fruit cider brand, is supporting the roll-out of its new Fruit Lager product with a new heavy-weight marketing campaign including...
Sportlobster €1m competition
Sports social app Sportlobster is giving fans the chance to win €1m this summer with its €1 million Euros Predictor competition, which challenges consumers to...
whynot! links with Stirling Uni management school
Creative agency whynot! thinkpeople has announced a key partnership with Stirling University’s Management School. The partnership will allow the agency to work with...
Toffifee first UK on pack promotion
Confectionery company Storck UK is launching its first UK on pack promotion for its Toffifee brand, offering the chance for consumers to win money off family adventures....
Carling celebrates 2016 football summer
Molson Coors, one of the UK’s biggest brewers, has revealed Carling’s promotional plans in the lead up to 2016’s ‘summer of football’, centred around the Euro...
The IPM COGS Awards 2016 opens!
The IPM has launched The COGS Awards 2016, the recognition programme for service partners, and is encouraging members and non-members alike from service sectors such as...
Economist sewage coffee challenge
The Economist has launched the latest in its multi-award-winning Discomfort Food campaign, where potential subscribers are offered a free sample of food or drink which...
Heineken Light digital sampling in Ireland
Dutch-based global brewing giant Heineken is bringing its Heineken Light lower alcohol beer to Europe for the first time, with a launch in Ireland supported by on and...
