Tag: adventure, food, holiday prize, prize promotion, prize promotions, savoury snacks, shopper, shopper marketing, sports
Burts Chips hosts South West adventure online platform
Aug 14, 2018
This summer, Devonshire snack brand Burts Chips is on a mission to help tourists and residents discover the beauty of the South West of England with adventures and...
Mr Kipling unveils life-sized BFG statue made of cakes
Aug 10, 2018
At the end of July, food artist, Michelle Wibowo, unveiled one of Roald Dahl’s most beloved characters; The BFG, made entirely from Mr Kipling cakes. The sculpture was...
Corky’s Schnapps adds a little sparkle to each bottle with on-pack gift
Aug 02, 2018
Capitalising on the rising trend of glitter and to coincide with the colourful festival season, Corky’s Schnapps, the only glitter schnapps on the market, is adding a...
Q&A with Jake Xu: The future of grocery retail
Aug 02, 2018
Maddie Cullen interviews Jake Xu, owner and Creative Director at Ready, on his view of what grocery retail will look like in the future. A few weeks back, I stumbled...
Lucozade becomes Larazade in new Shadow of the Tomb Raider partnership
Aug 02, 2018
Lucozade Energy is temporarily changing its name to Larazade in celebration of Lara Croft, the iconic fictional character and the main protagonist of the video game...
Dairylea Launches Super Cool Super Cheesy Summer Activation
Aug 01, 2018
Mondelēz International-owned cheese snack brand Dairylea, is offering families the chance to win ‘super cool’ or ‘cheesy’ prizes this summer. Launched in July...
Foster’s encourages shoppers to ‘Shazam a Can’ to win Australia trip
Jul 26, 2018
Foster’s is giving consumers the chance to win a unique trip to “the thirstiest place on earth” – Ayers Rock, Australia – in an on-pack summer promotion in...
Coca-Cola teams up with Merlin for ‘reverse vending machine’ half price ticket programme
Jul 26, 2018
Coca-Cola Great Britain has partnered with Merlin Entertainments to offer people half price tickets to some of the UK’s most popular family attractions in exchange for...
Hooch targets 10m consumers with free movie campaign
Jul 26, 2018
Flavoured Alcoholic Beverage brand Hooch is set to unveil its biggest ever promotion, which will see the brand giving away a movie with every purchase of a promotional...
How to make your Christmas campaign stand out
Jul 26, 2018
It may be roasting outside, but for marketers, Christmas is just around the corner. Maddie Cullen of Ready Agency provides some tips on targeting consumers during the...