Landsec are extremely proud and excited to be the latest addition of the IPM. Landsec is a property developer, shaping places for life, work and play. From iconic city landmarks and retail destinations around the UK, to office space in London’s most coveted locations.
In 2022, we launched a suite of retail products. Understanding that a traditional, one-size-fits-all leasing model was no longer fit for purpose. Our products reflect this new reality. One of these products is Spotlight.
Spotlight by Landsec is our brand experience, media and partnership product.
We provide flexible platforms for brands to create bold, bespoke and unforgettable activations to an already engaged audience. From the desirable South Coast to the culture rich capital of Cardiff and back into the vibrant heart of London’s West End, we believe we’ve got any brands needs covered.
Our aim is to push brands to consider what is possible within a retail destination. To use of places as a canvas. Whether it’s an event at a single location, or scaled across multiple. OOH and DOOH.
The cherry on the icing of the cake. Piccadilly Lights is a Spotlight by Landsec offer. A London landmark that 100m people walk past and see over a year.
Craig Engall, Brand Experience Manager at Landsec states: ‘We are hugely excited to return to the IPM community. IPM provides a great platform for industry experts to build on ideas and raise the bar, which is only a good thing for not only our venues but the industry as a whole. We are looking forward to getting involved and discussing more about our Spotlight products and how they can benefit current and future brand campaigns.’
To date, Landsec have partnered with leading brands including: Lego, Samsung, Netflix, Polestar, NASA, Nintendo, Universal, Disney, Haribo, LVMH, Unilever and many, many more.