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Tyre brand Firestone is letting unsigned acts showcase their skills to 15,000 people, courtesy of a unique partnership with Birmingham's Barclaycard Arena.

Firestone opens stage for new acts

Tyre brand Firestone is offering unsigned acts the chance to showcase their skills to more than 15,000 people, courtesy of a unique partnership with Birmingham’s...

The Color Run Presented by Skittles UK event series has signed up Renault, Capri-Sun and Alpen as sponsors for 2016,

The Color Run Presented By Skittles 2016

The Color Run Presented by Skittles UK event series, which will be taking place in five cities throughout the UK this summer, has announced that Renault, Capri-Sun and...

Coral is bringing circus thrills to this year's Cheltenham festival with a campaign to get punters to choose it for bets at the racecourse.

Coral ‘Greatest Show on Turf’ at Cheltenham

Coral is bringing circus thrills to this year’s Cheltenham festival with a campaign designed to get punters to choose it as their bookmaker of choice at the...

Experiential and event specialists TRO have launched a new division, ‘TRO Retail’, which will focus on creating experiences in the retail environment.

TRO launches TRO Retail division

Experiential and event specialists TRO have launched a new division, ‘TRO Retail’, which will offer a 360° service focusing on creating experiences specifically in...

King Digital Entertainment launched the latest installment of its mobile game Candy Crush with a specially-built adult bouncy castle, ‘Bouncingham Castle’.

Candy Crush creates ‘Bouncingham Castle’

King Digital Entertainment launched the latest installment of its global mobile gaming phenomenon, Candy Crush, in London last week with a specially-built adult bouncy...

UEFA has announced details of its 2016 Trophy Tour, which will see the Henri Delaunay Cup visit 25 cities in France, carried on a special train.

UEFA EURO 2016 Trophy Tour

UEFA has announced details of its 2016 Trophy Tour, which will see the Henri Delaunay Cup visit 25 cities in France between April 1st and June 9th, carried on a special...

Vita Coco has launched its first ever national on-pack marketing campaign and biggest on-pack promotion to date, ‘Take a sip, win a trip’.

Vita Coco Simple Island competition

Vita Coco has launched its first ever national on-pack marketing campaign and biggest on-pack promotion to date, ‘Take a sip, win a trip’. The promotion, which is...

Dr. Oetker Ristorante, the thin and crispy frozen pizza brand, is launching a £3m integrated campaign including its biggest ever sampling drive.

Dr. Oetker Ristorante £3m integrated push

Dr. Oetker Ristorante, the UK’s leading thin and crispy frozen pizza brand, is launching a £3m integrated support campaign including its biggest ever sampling drive....

London’s Waterloo Station is the venue for FrieslandCampina’s latest campaign for its new healthy yogurt drink, Optiwell.

Optiwell Waterloo Station domination

London’s Waterloo Station is the venue for FrieslandCampina’s latest campaign for its new healthy yogurt drink, Optiwell. The activity involves the takeover of...

innocent drinks is encouraging UK consumers to try its new super smoothies by taking a roadshow on tour to three UK cities.

innocent drinks sampling roadshow

innocent drinks is encouraging UK consumers to give themselves a nutritional lift to help stave off the winter blues and boost vitamin and mineral levels by taking its...