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BAM opinion festival experience

How to capitalise on the festival experience

Ben Bestford, Director at BAM Agency Ltd shares his thoughts on the benefits of brands targeting young people throughout their festival experience. For the youth of...

week 10

Island Records promotes new Giggs album with AR street art

A new augmented reality wall mural has been unveiled in Shoreditch, London to promote the launch of BIG BAD…, the new album from British rap artist, Giggs. By...

toyota

Toyota enables customers to ‘see inside’ car with hybrid AR experience

Brandwidth, the digital agency which specialises in providing practical innovation, has announced the launch of a new augmented reality experience for Toyota GB, which...

eps

IPM to host sessions at the Event Production Show 2019

The IPM is an Association Partner of the Event Production Show and sole sponsor of the Brand Experience Theatre – a unique presentation and networking space...

wateraid

WaterAid creates stunt to highlight child deaths due to dirty water

WaterAid recently placed 800 children’s schoolbags on the famous steps of St Paul’s Cathedral as a stark reminder of the number of young children’s lives lost...

economist

The Economist expands on new TV ad with experiential activation

The Economist, a leading source of analysis on international business and world affairs, recently expanded on its new ‘Never Stop Questioning’ TV commercials with a...

etihad

Etihad builds steampunk ‘Holiday Machine’ activation

Etihad Holidays has launched a new website that’s powered by a smart algorithm, to offer holiday bookers the best packages at the best prices, guaranteed. To promote...

bandersnatch 2

Manchester’s Finest creates Bandersnatch experience

Spurred on by the popularity of the choose-your-own-adventure TV show on Netflix, Black Mirror’s Bandersnatch, media platform Manchester’s Finest wanted to...

thomas dakin

Thomas Dakin gin to host immersive distillery experience

Manchester design agency LOVE has won a three-way pitch to design an immersive Gin Distillery Experience in Manchester for Quintessential Brands–owned, Thomas...

Jan 2019

Bompas & Parr and Captain Morgan to host nautical adventure experience

This new year, Bompas & Parr and Captain Morgan rum will take Londoners on a nautical adventure to an underground paradise: the Lost Lagoon. Launching from 1st...