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The Body Shop creates ‘Dream Big’ beauty experience

The Body Shop is set to launch a beauty experience in London featuring workshops and complementary treatments designed to “pamper, inspire and inform”...

Jägermeister floating bar “the dark spirit” setting sail this Halloween

Jägermeister UK partners with Ladies & Gents bars for a phantom boat experience named “The Dark Spirit”, set to sail the canals of London this Halloween....

Innocent launches definitely Blue Café

innocent has today opened a Definitely Blue Café in Covent Garden to settle the debate once and for all, that the Innocent’s Bolt from Blue drink, is in fact...

TripAdvisor launches competition to win a sleepover inside the Crystal Maze Live Experience

TripAdvisor has launched a competition to win a luxurious stay in the Aztec zone of the legendary Crystal Maze LIVE Experience. TripAdvisor, the renowned Crystal Maze...

Virgin Media announces UK Partnership with Square Enix® and Crystal Dynamics for Marvel’s Avengers

To kick off the partnership, Virgin Media will be hosting the first UK hands-on consumer demo of Marvel’s Avengers at EGX in October at the ExCel London between...

Ariana Grande invites fans to “THANK U, NEXT” immersive event

When it was released last year, Ariana Grande’s self-empowerment pop anthem ‘thank u, next’ and its associated music video broke records and became a cultural...

Patagonia Action Works Café blends coffee with environmental activism

The Patagonia Action Works Café opens its doors for three weeks of activism and inspiration in London’s Broadway Market. Following the recent shut down of the Capital...

N2O provides pawsome experience for Hill’s pet food

Award-winning experiential marketing agency N2O has activated Hill’s at Crufts, Dogfest and county shows across the UK as part of a campaign to reach cat and dog...

Vodafone launches augmented reality instant win promotion

This week Vodafone launched a time-limited new instant win promotion where customers could win the brand new iPhone 11 through an augmented reality game in various...

Jack Daniels resurrects the two original saloons of Jack Daniel at London cocktail week

In the early 1900s, when Tennessee was a wet state, Jack Daniel was inspired by the bars he saw in Nashville – ranging from questionable joints to fine establishments...