Tag: apps, competition, competitions, digital, Facebook, international, loyalty, mobile, prize promotion, restaurant, shopper, shopper marketing, social media, Taco Bell, US, Yum Brands
Taco Bell US gamified loyalty app
Taco Bell is targeting younger ‘Millennial’ consumers with a new mobile game, Explore, that encourages people to exemplify the brand slogan ‘Live Mas’ on social...
