Tag: BT, celebrity endorsement, content, EE, event marketing, Football, mobile, mobile networks, shopper, shopper marketing, social media, sponsorship, sports, sports sponsorship, telecoms, television, YouTube
Palmer’s #HairOnPoint push
Aug 01, 2016
Toiletries and cosmetics brand Palmer’s is marking the relaunch of its award-winning Coconut Oil Formula Hair Care range with an integrated digital and press campaign...
Hendrick’s bus-and-tonic rides
Jul 25, 2016
Hendrick’s Gin is offering London commuters the chance to drink a selection of cocktails and enjoy a cucumber macaron as they tour London in a classic Routemaster...
Branston, Pilgrims Choice promo
Jul 22, 2016
Branston Pickle, the UK’s best-selling pickle brand, and Pilgrims Choice, the UK’s number two cheddar brand, are running a joint promotion to celebrate the classic...
TENA launches ‘TENA treats’
Jul 18, 2016
TENA Lady, the UK’s number one bladder weakness brand, has unveiled a new on pack promotion which will allow consumers to ‘treat’ themselves this summer. The...
Gastro Alfresco ‘#Alfrexit’ vote
Jul 15, 2016
Brand Belief’s latest Gastro Alfresco multi-brand roadshow has jumped on the Brexit bandwagon with a #Alfrexit campaign encouraging consumers to ‘Vote Alfrexit’ by...
Retaining customers is a priority
Jul 26, 2016
Christian Hausammann of Snipp Interactive looks at how brands invest time and money in customer acquisition but neglect to invest in customer retention. A significant...