Tag: IMO, In My Opinion, loyalty, mobile networks, mobile phones, shopper, shopper marketing, telecoms, TLC, Virgin
Virgin and IMO mobile tastecard rewards
Virgin Media has partnered with new London-based smartphone brand, IMO (In My Opinion), to release two smartphones and one mobile hotspot product in the UK, and the two...
Foster’s Melbourne cricket match draw
UK consumers are being offered the chance to win a trip for four adults to watch a top Australian domestic cricket match at the famous Melbourne Cricket Ground, courtesy...
Marketers: don’t fall into the Tinder trap
Brands need to prove they’re Mr. Right, rather than just another Tinder guy, or risk ruining their already fragile relationship with the increasingly sceptical...
Ready Brek partners Play-Doh
Ready Brek has teamed up with Play-Doh for a new on-pack promotion running until January 31st 2017, where consumers can get £5 off Play-Doh when spending £20 or more...
IMS Agency adds partnerships division
Award winning prize and promotions specialist The IMS Agency is extending its service offering with the creation of a new division, IMS Partnerships, and the appointment...
Manchester Trinidad & Tobago push
The Trinidad and Tobago Tourist Board (UK) is running an experiential campaign on Saturday 1st and Sunday 2nd October 2016 at Manchester’s Trafford Centre, to promote...
Protect your supermarket listing
Digital promotions and couponing can help FMCG brands build or maintain their share of supermarket shelf space, says Stuart Sankey of Quotient The UK retail environment,...
Carabao launches through-the-line push
Carabao Energy Drink has launched a new multi-million pound integrated marketing campaign entitled ‘Free Your Inner Carabao’, featuring press, digital, outdoor,...
Coors Light ‘Ice Cave’ party
Molson Coors has launched two linked Coors Light ice-themed promotions, fronted by Jean-Claude Van Damme. The latest offers consumers the chance to win...
Tim Mason becomes Eagle Eye CEO
Tim Mason, the former Deputy Chief Executive Officer of Tesco who was named as Non-Executive Chairman of marketing technology platform Eagle Eye in January 2016, has now...
