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Get to know your customer through promotions

Leonie Walker, General Manager at Mando, explains how promotions can be great for learning about your audience and are a tool for your long-term marketing strategies...

Valentine’s Day retail sales set to hit £853m, up 7.8% on 2018

New Valentine’s Day research (across 1,000 UK shoppers) from leading retail and shopper marketing agency, Savvy, has revealed that 38 percent of UK shoppers are...

Creating Engaging Kick-Off Events & Sales Conferences: Inspire & Motivate Your Team for the Year Ahead

Whether it’s the start of a new calendar or financial year, agency Clive advises all-company conferences and sales team kick-off events are vital internal...

Record Black Friday expected as 53% of shoppers plan to buy

Many retailers have started their Black Friday sales in advance of the event on the 23rd November and Savvy’s latest research suggests this year the sale will be...

How to plan the perfect promotional marketing campaign

Get a promotional marketing campaign right, says Mel Sheldon, Commercial Director at MRM, and it has the potential to take your brand to the next level; driving...

Promoting on a budget?

Lauren Miles from Mando gives advice on how to create promotions within a strict budget. When there is little or no marketing budget, it doesn’t necessarily give...