Tag: industry, news
Blackjack’s Andy DeVito joins digital comms and brand experience agency KVA as Client Services Director
May 08, 2019
KVA, the digital communications and brand experience agency with a creative soul, has strengthened its leadership team with the appointment of travel retail and...
A Sweet New Business Win for Blue Chip
May 07, 2019
Following a competitive pitch, Manchester-based Blue Chip has been appointed by US company Sunsweet Growers to handle its shopper marketing and BTL activity for the UK...
BRC and Neilsen shop price index shows significant pick-up in April promotional activity
May 01, 2019
Fresh Food inflation eased to 1.5% in April, down from 1.9% in March. This is above the 12-month and 6-month average price increases of 1.3% and 1.4%, respectively....
Live & Breathe partners with the Virtual Influencer Agency and appoints Dudley Nevill-Spencer as strategy & innovation director
May 01, 2019
Shopper marketing specialist Live & Breathe today announced that it will be partnering with The Virtual Influencer Agency (VIA), the world’s first agency to...
A bumper Easter basket predicted by Savvy
Apr 27, 2019
Last week, leading retail and shopper marketing agency, Savvy, revealed new research on Easter spending plans for UK shoppers. The survey (of 1,000 household shopping...
Ingenuity London appoints Rebecca Jones to bolster Amazon expertise
Apr 25, 2019
Ingenuity London today announces the appointment of Rebecca Jones as Senior Account Director on the Lead Generation team. Joining the growing team, Jones brings with her...
Brass wins six figure brief to bring tofu to the table
Apr 11, 2019
Leeds-based integrated agency, Brass, has been appointed by leading meat free brand The Tofoo Co. following a competitive pitch. Brass will be working on a six figure...
New incentive platform from Edenred UK powers up sales, channel sales and customer service performance
Apr 05, 2019
Edenred UK launched Connect Incentive, an easy-to-implement, SaaS based incentives platform, which gives organisations a powerful engagement tool to drive performance...
Analysis of the Asda-Sainsbury’s merger
Mar 28, 2019
Catherine Shuttleworth, owner of Savvy shares her thoughts and analysis on the Asda-Sainsbury’s merger. **UPDATE 25/04/2019** As anticipated, the CMA have...
New business success for leading Suffolk agency, Pier PR & Marketing
Mar 28, 2019
Pier PR & Marketing has been appointed by a raft of new clients in a successful start to 2019. The agency has been appointed to handle the PR for Offshore...