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Promotions are complex processes, and to get them right you must impose rigorous control on all elements of the activity, says Neil Barnes of Enable Promotional Marketing

In promotional marketing, the devil is in the detail

Jan 19, 2018

Promotions are complex processes, and to get them right you must impose rigorous control on all elements of the activity, says Neil Barnes of Enable Promotional...

Social Distanced Events, compromise is key? Or is it?

New Normals: How gaming and theatre are combining to create post-Covid experiences

Berlin Hosts The World’s First Electric Convoy At Formula E

Brand Support for Social Causes is Disingenuous, say 59% of Young Brits

Berlin Hosts The World’s First Electric Convoy At Formula E

Brand Support for Social Causes is Disingenuous, say 59% of Young Brits

Three UK encourages the nation to ‘Keep on Connecting’ in new TV campaign

Paperboyo Launches Paper Mario: The Origami King

IPM backed ‘The Good Business Festival’ announces Act 1 speakers

New Normals: How gaming and theatre are combining to create post-Covid experiences

Berlin Hosts The World’s First Electric Convoy At Formula E

Brand Support for Social Causes is Disingenuous, say 59% of Young Brits

YouGov and The Brand Partnerships Community on the undimmable power of cinema

Budweiser launches major new marketing campaign across the Republic of Ireland

Berlin Hosts The World’s First Electric Convoy At Formula E

Gekko launches new digital learning management system for retail sales teams

YouGov and The Brand Partnerships Community on the undimmable power of cinema

IPM backed ‘The Good Business Festival’ announces Act 1 speakers

PHE launches UK’s first mental health campaign targeting children and young people

Social Distanced Events, compromise is key? Or is it?

YouGov and The Brand Partnerships Community on the undimmable power of cinema

Cineworld and Picturehouse Cinemas appoints Mongoose Promotions as B2B Voucher Sales Agency

IPM CHAMPIONED ‘THE GOOD BUSINESS FESTIVAL’ ANNOUNCES PROGRAMME LINE-UP FOR ACT 1 IN OCTOBER

NOWTV Appoints TracyLocke London As Retail and Shopper Agency

Taylors of Harrogate partners with Engage to showcase its sustainability credentials

The challenges in the ‘normalisation’ of retail marketing

How have consumer shopping habits changed since the lockdown? Part 2

THE RETURN OF ALL ACCESS WITH JACK

In promotional marketing, the devil is in the detail

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