Tag: CPG, data, discount supermarkets, discounters, FMCG, industry news, IRI, packaged goods, price promotions, research, retail, retailer loyalty, shopper, shopper marketing, supermarket, supermarkets
Price promotions out of favour as £3.7bn in discounts vanish from shops
Tim Eales of IRI looks at the implications of the massive fall in the number of price promotions in retailers Increasing pressure on UK retailers to be more...
Supermarket loyalty challenged by promotions and discounters this Xmas
Shoppers are as deal hungry as ever this Christmas, with 42% stating they are on the lookout for promotional offers for the festive supermarket shop, according to a...
