Tag: Brass, comment, competition, competitions, consumer engagement, consumer insights, consumer trial, on-pack, on-pack promotion, opinion, prize draw, prize draws, prize promotion, prize promotions, shopper, shopper engagement, shopper marketing, viewpoint
Lurpak Softest runs touring roadshow experience
Brand experience specialist, BD Network, is spearheading a new experiential campaign to support the launch of Arla Foods’ new butter variant, Lurpak Softest. The...
People can now ask Amazon Alexa & Google Assistant to “Send Me a Sample”
M&C Saatchi SHOP has launched a revolutionary voice platform on Amazon Alexa & Google Assistant, allowing users to request samples by simply saying “send...
Pack-a-Punch
Oct 05, 2018
We are seeing a resurgence of on-pack offers, says Paul McGann of marketing agency Brass From movie downloads to cuddly toys, family holidays to festivals, it seems to...