Category: News

SHS Drinks' WKD Blush RTD alcoholic beverage is partnering Made in Chelsea's Binky Felstead for a 10-week digital/social media campaign.

WKD Blush partners Binky Felstead

SHS Drinks has launched a new partnership marketing campaign for its WKD Blush Ready-To-Drink alcoholic beverage, featuring a 10-week digital and social media campaign...

Full service creative agency Doner London has announced a number of new hires following the success of its global campaign for Italian footwear brand Geox.

Doner London adds to team

Full service creative agency Doner London has announced a number of new hires following the recent success of its multi-million euro global campaign for Italian footwear...

Domino’s and The LADbible are creating Gogglebox-style video content recording UK home nations football fans' reactions to UEFA Euro 2016 matches.

Domino’s, LADbible partner for Euro 2016

Domino’s and The LADbible have signed a content partnership aimed at taking the pizza brand into the living rooms of football fans across the nation, recording their...

Andrew Dimitriou, President of Y&R Europe

Y&R adds to Labstore shopper leadership

Y&R has appointed a new leadership team to drive network integration and accelerate growth within its Labstore Europe shopper marketing business, following rapid...

The Economist is offering free smoothies made from fruit and vegetables otherwise destined for the rubbish bin as part of its 'Discomfort Food' subs drive.

Economist ‘ugly fruit’ smoothies

The Economist newspaper has launched a new execution in its ‘Discomfort Food’ experiential strategy offering consumers free nutritious smoothies made from fruit and...

IPM Awards 2016: Telefónica, Leo Burnett/Arc and Space named Brand Owner of the Year, Agency of the Year and Grand Prix winners respectively.

Telefónica, Leo Burnett/Arc, Space win big

Telefónica, Leo Burnett/Arc and Space were crowned the big winners at The IPM Awards 2016, taking home the trophies for Brand Owner of the Year, Agency of the Year and...

Andy Agar (l) and Maria Sze of whynot! thinkpeople

whynot! thinkpeople names Maria Sze MD

whynot! thinkpeople, part of The thinkpeople family, has appointed Maria Sze as its Managing Director. Sze joins from Haygarth where she was Head of Shopper and New...

Great Western Railway (GWR) has partnered with NME for this year’s festival season with Spotify playlists, guides and recommendations for festivalgoers.

GWR targets festivalgoers

Great Western Railway (GWR) has partnered with NME to celebrate the start of this year’s festival season with the curation of Spotify playlists, guides and...

Marketing technology company Hive, which creates smart packaging for major FMCG brands, has secured £2.5m in funds from private equity firm Encore Capital.

Hive secures investment for expansion

Marketing technology company Hive, which creates smart packaging for major FMCG brands, has secured £2.5m in funds from private equity firm Encore Capital.   Hive...