Tag: brand partnerships, charity partnership, company news, data, data analytics, fixed fee, industry news, Institute of Promotional Marketing, IPM, Mando, partnership marketing, partnerships, promotional risk management, risk management, WPP
Mando launches ‘smart’ data-driven partnerships agency, Mando-Connect
Fixed-fee company Mando has launched a new partnerships agency, Mando-Connect, which uses a data-fuelled approach to leverage a range of different data-sets to develop...
Y&R develops unique AR app for Swiss retailer Migros
Swiss retailer Migros has enhanced its mobile app with a new Discover function, which uses Augmented Reality technology to let shoppers scan more than 5,000 products and...
Grass Roots acquired by Blackhawk
Leading employee and customer engagement solutions company Grass Roots is being bought by Blackhawk Network Holdings, Inc., a leading prepaid and payments global company...
