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The IPM’s 30 Under 30 programme, sponsored by Sodexo, is aimed at identifying some of the brightest and best young talent in the UK promotional marketing industry. Over the next few months, www.promomarketing.info will be featuring comment from selected members of the 2018 30 Under 30 programme on a range of topics relevant to promotional marketing. The first topic is the impact of digital marketing and online shopping on the traditional retail industry…

30 Under 30: does digital marketing and online shopping mean the end for traditional retail?

The IPM’s 30 Under 30 programme, sponsored by Sodexo, is aimed at identifying some of the brightest and best young talent in the UK promotional marketing industry. The...

Jim Conning of Royal Mail Data Services (RMDS) provides some practical tips for how to use customer data in promotions.

Customer data and promotional marketing – four areas to focus on

Jim Conning of Royal Mail Data Services (RMDS) provides some practical advice for how to use customer data in promotions, based on new research Accurate, comprehensive...

IPM 30 Under 30 2017 winners announced

The IPM has announced the results of its IPM 30 Under 30 2017 search for emerging talent in the promotional marketing industry. Carey Trevill, Managing Director of the...

IPM 30 Under 30 2017

The IPM’s 30 Under 30 program recognises the promotional marketing industry’s next generation of leaders whose creativity, knowledge and drive are vital to the...

Students on the IPM Diploma and the IPM Incentive & Motivation Diploma collected their certificates at a graduation ceremony at the House of Commons in February 2016.

IPM Diploma and Incentive and Motivation graduation

The IPM, the UK industry body for promotional marketing, has just celebrated a phenomenal 100% success rate for the 2015 intake for both its IPM Diploma and its IPM...