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Evolution of Lockdown

In a recent call with a potential client, we referenced Kantar Consulting’s graph on the public’s emotional response to the present situation. After the downward...

The Future of Sales Promotions

It goes without saying that the situation that we all find ourselves in now is unexpected and unprecedented. No-one quite knows what is going to happen next. We do know...

Making The Most Of This Pit Stop

Chaos, something we are all familiar with, is defined as a state of utter confusion or disorder. And I don’t know about you but at first glance, that certainly feels...

Life after lockdown

Covid-19 has created a unique planetary experience. Never before have we all shared such a loss of liberty, certainty and control. Although there has been an incredible...

Gamification x Promotions

It’s 10 pm at night, and I glance up from my tablet, look outside and it’s dark. Have I really been playing candy crush for 3 hours straight? The constant voice in...

“Stay at home, have a cup of tea and wait for all this to blow over.” How life really can imitate art

Ben Hubbard, Brand Partnerships Manager at Brand Culture provides some excellent examples of how our current state of life is imitating art. In these strangely surreal...

A Time Between Two Worlds

Justine Clement, Founder & CEO at The Life Adventure & The Happy Prize Company explores what’s going on behind the scenes in the world of travel prizes.  As...

What is next for brands?

Rob Scott, Group Creative Director at TLC Marketing, shares what brands can do next as, ‘stay safe’ message no longer cuts it. Over the past two weeks like...

Are brands wiping clean the UK Grime scene?

Michael Mann, Co-Founder and Creative Director at Brand Culture, shares the dangers of capitalising on grime, and how labels, talent and brand owners can avoid this. ...

A guide to award-winning experientials

Ben Bestford, Director at BAM Agency, shares 4 guidelines to create a memorable experiential campaign. Experiential marketing is the live interaction between a brand...