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Plenty launches on-pack activation for guaranteed rewards

Plenty is launching a new on-pack campaign nationwide, offering millions of guaranteed rewards such as a free 3 month Kids Pass, discounts on recipes boxes from Hello...

Quaker Oats offers consumers the chance to win a Nuffield Health package

Quaker Oats is has announced a new on-pack campaign in partnership with Nuffield Health which aims to support retailers in driving post-Christmas sales of cereals as...

OREO partners with Snapchat for its biggest European on-pack activity

OREO has partnered with Snapchat to launch a major pan-European campaign, ‘OREO People: Show Your Playful Side’. The campaign, which will run across 28 markets, will...

Haribo invites shoppers to ‘hunt the double yolker’ to win a holiday

Haribo has unveiled an Easter-themed campaign, inviting shoppers to ‘Hunt the Double Yolker’ in limited edition bags of Starmix. With premium UK Forest Holidays up...

Naked Noodle and lastminute.com launch new holiday on-pack

Naked Noodle, the leading authentic snack pot brand has joined forces with IPM Members, lastminute.com and Brass agency, to create its biggest ever promotional...

KitKat gives consumers the chance to win dream getaways

Nestlé’s iconic KitKat is starting 2019 with a new on-pack promotion giving lucky consumers in the UK and Ireland the chance to win an amazing holiday break to one of...

Müller Rice launches unique sound chip campaign

Müller Rice has recently launched its latest shopper marketing campaign with ATOM Marketing. Hitting shelves today, shoppers will be in with the chance of finding...

Mug Shot banishes the January Blues with cash giveaway

This New Year sees Manchester agency Blue Chip and Symington’s spreading a little bit of joy across the nation by giving away a share of £50,000 cash inside...

Kezzler and Amcor partner with Mondelēz for personalised gifting with Toblerone

Kezzler and Amcor have partnered with Mondelēz to launch a Toblerone campaign that enables consumers to record a special video message linked to their chocolate bar and...

Cadbury ice cream launches Premier League on-pack activation

To tie in with the Cadbury sponsorship of the Premier League, creators of the Cadbury ice cream, Froneri, has launched an offer across new limited-edition packs of...