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Gekko expands team with key senior appointments

21st July 2020:  Gekko, a field and retail marketing agency specialised in enhancing the shopper journey on behalf of brands across both the physical and digital retail...

PETER CROUCH TEAMS UP WITH PADDY POWER TO STAGE WORLD’S MOST COVID-COMPLIANT FOOTBALL PARTY

Paddy Power has today released a tongue-in-cheek public service announcement – advising football fans how to celebrate safely. With the Premier League title set to be...

ZEAL Creative ranked in Top 50 place to work

ZEAL Creative, the UK’s most effective brand activation specialist, has been ranked in the Top 50 of Campaign’s annual list of the ‘Best UK Agencies to Work For’...

Inside Brit’s mentality towards Loyalty – A review of the ‘Loyalty Dynamics’ workshop @ Sea Containers

On the 3rd March, the IPM was delighted to partner with Mando-Connect, for a thought leadership and networking workshop on ‘Loyalty Dynamics’. The workshop focused...

The Delta Group wins Mars Chocolate account after successful tender process

The Delta Group is pleased to announce an expanded scope of work for the Mars account, an existing client of 3 years, after a competitive tender process. In addition to...

Special honour at The IPM Awards: “Twenty Over 20”

The IPM Awards 2020 represents our annual celebration of the incredible and ground-breaking work that takes place across the promotional marketing industry and beyond....

The Happy Prize Company announces B Corp certification

The Happy Prize Company has announced its certification as a registered B Corporation. B Corporations (or B Corps) is a growing group of companies who are reinventing...

IPM announces Andrew Rae as MD

The Institute of Promotional Marketing (IPM), the UK trade body representing the promotional marketing industry, today announces Andrew Rae as its new Managing Director,...

Blackjack Promotions and beauty brand SUQQU couple up for personalised Valentine’s gifting

Selfridges London Beauty Hall will host a special Blackjack-staffed gift-wrapping service to customers purchasing SUQQU lipsticks for Valentine’s Day. This service...

Haygarth launches ‘Häagen Yaasz’ social campaign

After recently winning the Häagen Dazs account as part of a pitch for General Mills, Haygarth is pleased to present ‘Häagen Yaasz’. Following the indulgence of the...