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Alexa, what’s all the fuss about Black Friday?

The answer is sales, massive sales opportunities for retailers and extreme discounts for consumers, it is a win-win situation for all parties. Following on from previous...

Sustainable fashion site Re-Fashion appoints Art of the Possible as creative agency of record as it seeks to eliminate clothing waste for good

Re-Fashion, the sustainable fashion brand selling a mix of brand-new surplus clothes, pre-loved and thrifted items online, has appointed Art of the Possible as its...

Inviting social to the table

How Systems Thinking can help brands more meaningfully connect on social media It’s ironic that, despite our name, social media specialists have long worked in...

Covid Featured Case Study-Guest Visit by Promotigo

We continue with our showcase of incredible campaigns carried out by members of our community through the Covid pandemic period. These cases were selected by our panel...

Voice Tech and Alexa – Past, Present and Future By Maria Noel Reyes At VozLab

Time flies when you’re having fun, and I have had fun with Alexa. For six years to be specific, that’s how young she is. She is engaging and everyone in the family...

Crown Brands Live launch City Experiential with Culture Liverpool

Crown Brands Live are excited to announce the launch of City experiential with Culture Liverpool. Our first partnership is with Circle Agency and together we welcome...

Quality Street launches new online shop for personalised, pick and mix tins

From today, Quality Street fans no longer need to leave their street, home or even their armchair to buy personalised tins of their favourite sweets, as the brand...

PPE Management: logistical nightmare or smooth sailing?

Back in March who would have thought that as we enter the winter months we would still be wearing masks, social distancing and facing potential new restrictions being...

Barilla – Virtually Perfect

Barilla responded to Lockdown with Virtually Perfect – a celebration of Italian food and its power to bring people together. When Lockdown shelved Barilla’s plans...

IMMERSIVE COMMUNICATION STUDIO, CASSETTE, LAUNCHES VIRTUAL EVENT PLATFORM

Cassette has launched an innovative platform to recreate experiences found in the real world, offering customers and brands a familiar setting to connect, learn and...