Tag: brand activation, campaign, digital, experiential, promotional marketing
Sony Playstation’s ‘Death Stranding’ experience comes to London
Sony PlayStation‘s Death Stranding experience, created by gaming visionary Hideo Kojima, has extended its original run in Camden Market. Created by The Circle...
Beano announces monthly children’s book club
Beano has launched “Beano Booktopia” – a new book subscription service for kids offering newly published books across a wide range of authors and genres. The...
BT creates pop-up to teach children how to code for ‘Beyond Limits’ campaign
On 23rd October, BT will host a pop-up activation in the centre of Piccadilly Circus. During the half-term break, children will get involved in the campaign’s...
Samsung takes consumers to the edge of space with SpaceSelfie
Samsung Electronics Co. Ltd announced a bold mission as it launches the Galaxy S10 5G into the stratosphere to give consumers the chance to get their face in space....
Samsung announce unique event collaboration with Twitter
A new live event series, hosted by Alex Zane went live last week celebrating the world of Twitter threads and conversations. Samsung KX presents: Thread Talks is a...
New research reveals shoppers are captivated by luxury brands, but let down by the digital experience
A new independent study of 3,000 UK, France and United Arab Emirates (UAE) luxury and lifestyle retail shoppers, commissioned by global ecommerce search, Attraqt...
Clarity for consumers: Why #ad is essential in paid influencer posts
The key finding of an Advertising Standards Authority (ASA) report, published yesterday (Thursday 5th September), reveals that people struggle to identify when social...
Stack reacts to latest Tottenham Court Road accidents with ‘Look Both Ways’ campaign
Recently, Tottenham Court Road turned from being a one-way street into a two-way road. Not long after, the accidents started to happen. Pedestrians who had been long...
Purdey’s punches through with positivity
Red Consultancy has created a Positivity Check-Up tool to help Brits curate their social media experience into a more positive one on behalf of natural energy drink...
Three switches on with Henry Holland 5G-fuelled living room
To celebrate Three’s 5G home broadband switch on, the network is debuting a supercharged 5G ‘living room of the future’ experience, in collaboration with designer...
