Tag: celebrity endorsement, charity, charity partnership, content marketing, Diageo, entertainment marketing, equality, ethical marketing, gender issues, gender pay gap, gender stereotyping, mobile, music, online, partnership, partnership marketing, partnerships, Smirnoff, social media, spirits, Spotify, streaming, streaming services
Smirnoff and Spotify let users ‘equalize’ their playlists
Diageo-owned global vodka brand Smirnoff is working with music streaming platform Spotify to promote equality for women musicians around the world through the launch of...
Baileys launches ‘Treat Stop’ indulgent pop-up in Covent Garden
Baileys has launched Baileys Treat Stop, a pop-up featuring the Diageo liqueur brand’s first customisable bar menu, where people can transform lattes, hot chocolates...
