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smirnoff

Smirnoff unveils bold new bottle design

SMIRNOFF has unveiled an impactful new look, helping retailers to drive vodka sales this summer. The brand has enhanced and redesigned its entire portfolio packaging,...

Diageo-owned global vodka brand Smirnoff is working with music streaming platform Spotify to promote equality for women musicians around the world through the launch of its new Smirnoff Equalizer campaign, which features an app that allows Spotify subscribers to analyse their playlists and find out what the balance between male and female artists is.

Smirnoff and Spotify let users ‘equalize’ their playlists

Diageo-owned global vodka brand Smirnoff is working with music streaming platform Spotify to promote equality for women musicians around the world through the launch of...