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Following a full public consultation, the Committee of Advertising Practice (CAP) has today announced tough new rules banning the advertising of high fat, salt or sugar (HFSS) food or soft drink products in children’s media.

CAP changes HFSS food and drink ad and promo rules

Following a full public consultation, the Committee of Advertising Practice – CAP – has today announced tough new rules banning the advertising of high fat, salt or...

The Advertising Standards Authority (ASA) has published independent research into consumers’ understanding of broadband speed claims made in ads.

ASA researches broadband speed claims

The Advertising Standards Authority (ASA) has published independent research into consumers’ understanding of broadband speed claims made in ads. The ASA commissioned...

The Institute of Promotional Marketing (IPM) has welcomed plans from the Committee of Advertising Practice (CAP) to tighten up the rules surrounding the advertising and marketing of High Fat Salt Sugar (HFSS) foods, particularly to children.

CAP Code launches consultation

The Institute of Promotional Marketing (IPM) has welcomed plans from the Committee of Advertising Practice (CAP) to tighten up the rules surrounding the advertising and...