Category: shopper

Snack brand McCoy’s has relaunched its ‘Win Gold’ campaign for 2018, offering a prize of £10,000 to shoppers who find one of five gold crisps hidden in packets of McCoy’s.

McCoy’s ‘Win Gold’ £10,000 prize promo returns

Snack brand McCoy’s has relaunched its ‘Win Gold’ campaign for 2018, offering a prize of £10,000 to shoppers who find one of five gold crisps hidden in packets of...

Drinks brand Hooch is exclusively sponsoring Leicester Comedy Festival, which celebrates its 25th anniversary this year and which expects to attract 120,000 people to more than 800 shows taking place in over 60 venues around the Midlands town.

Hooch sponsors Leicester Comedy Festival

Drinks brand Hooch is exclusively sponsoring Leicester Comedy Festival, which celebrates its 25th anniversary this year and which expects to attract 120,000 people to...

Batchelors Peas has partnered with Betfred Super League rugby for the third year running and will support the league with an on-pack promotion across 21 million cans of Bigga Peas, Chip Shop Style Mushy Peas and Original Mushy Peas.

Batchelors Peas backs Betfred Super League link with Canada trip promo

The UK’s best-selling canned peas brand, Batchelors Peas, has partnered with Betfred Super League rugby for the third year running. The Betfred Super League is the...

‘Natural beauty’ brand L’Occitane celebrated the launch of its new multi sensorial flagship store on London’s Regent Street last week with a series of PR stunts and give-aways.

L’Occitane supports new flagship store opening with experiential and sampling

‘Natural beauty’ brand L’Occitane celebrated the launch of its new multi-sensorial flagship store on London’s Regent Street last week with a series of PR stunts...

Frozen food brand Aunt Bessie’s will be donating all profits from the sale of its Homestyle Yorkshires to homeless charity Shelter again this year, to mark National Yorkshire Pudding Day (February 4th, 2018).

Aunt Bessie’s supports Shelter for National Yorkshire Pudding Day

Frozen food brand Aunt Bessie’s will be donating all profits from the sale of its Homestyle Yorkshires to homeless charity Shelter again this year, to mark National...

Wholefoods snack bar brand Nākd is showcasing the winning doodles from two fans who entered its ‘Add a little Delight’ social media competition on OOH media

Nākd’s social media campaign puts fans’ doodles on OOH billboards

Wholefoods snack bar brand Nākd is showcasing the winning doodles from two fans who entered its ‘Add a little Delight’ social media competition. The sketches will...

Stella Artois, AB InBev’s premium beer brand, has announced a new UK promotional campaign as part of its global partnership with Water.org, aimed at helping give people in the developing world access to clean water. In the US, consumers can help provide water for third world inhabitants by buying special limited edition Stella chalices designed by local artists (image above shows the Indian chalice).

Stella Artois x Water.org announces Off Trade activity to help end global water crisis

Stella Artois, AB InBev’s premium beer brand, has announced a new UK promotional campaign as part of its global partnership with Water.org, aimed at helping give...

Dairy company Yeo Valley is running an on-pack promotion linked to the new Aardman film, Early Man, offering consumers the chance to win one of two Caveman breaks or one of 1,000 Early Man goodie bags.

Yeo Valley links with new Aardman film, Early Man

Dairy company Yeo Valley is running an on-pack promotion linked to the new Aardman film, Early Man, offering consumers the chance to win one of two Caveman breaks or one...

Cadbury is partnering the new live action/CGI movie, Peter Rabbit – launching in the UK on March 16th – for an on-pack promotion which will offer five families the chance to win their own break to the home of Peter Rabbit and Beatrix Potter, the Lake District, plus other Peter Rabbit-themed prizes including tote bags, bunny ears and carrot pens.

Cadbury partners Sony for Peter Rabbit film release

Cadbury is partnering the new live action/CGI movie, Peter Rabbit – launching in the UK on March 16th – for an on-pack promotion which will offer five families the...

Cadbury’s second phase of its partnership with the Premier League kicks off this month with a ‘Win a Legend’ promotion targeting consumers across the country.

Cadbury give fans the chance to win a day with a Premier League ‘Legend’

Cadbury’s second phase of its partnership with the Premier League kicks off this month with a ‘Win a Legend’ promotion targeting consumers across the country....