shopper

Depop and digital fairy

Cash, clout and creativity: the Gen Z currency of the future

Hustle culture, self-branding and immersion in the influencer universe have created a cultural eco-system of social shopping for the next generation that’s born,...

mountain dew

Mountain Dew teams up with Call of Duty for on-pack promotion

Mountain Dew® has teamed up with Call of Duty® game series to give UK gamers and Mountain Dew fansDouble Experience Points (XP) for the highly anticipated release of...

Beano book

Beano announces monthly children’s book club

Beano has launched “Beano Booktopia” – a new book subscription service for kids offering newly published books across a wide range of authors and genres. The...

week 43

Walkers to launch Christmas campaign with Mariah Carey

This Christmas, Walkers is launching its festive on-pack promotion and marketing campaign, with global superstar Mariah Carey.  The promotion will run across the...

Hels Angels kraken

Hel’s Angels takes Kraken ScreamFest into the on-trade this Halloween

In conjunction with Proximo Spirits UK,  The Kraken ‘Black Spiced Rum’ will be taking over bars in Glasgow, Brighton & London from 24th – 31st...

accolade

Accolade wraps up Christmas with multi brand campaign

Accolade Wines is investing £1m in a multi-brand Christmas campaign under the theme ‘It’s Treating Season’, which will roll out across the company’s wines and...

halloween savvy

Halloween spending expected to reach record £387m

New research investigating UK household shoppers’ plans for Halloween has been launched today by leading retail and shopper marketing agency, Savvy. The findings...

Glamour

Glamour launches beauty festival in partnership with Boots

Today, GLAMOUR announces the GLAMOUR Beauty Festival in Manchester in partnership with headline sponsor, Boots UK. The upcoming GLAMOUR Beauty Festival which is making...

Gekko research

Click and regret: Brits wasting over half a billion pounds every year online on unwanted goods!

A new report – Click and Regret- from marketing agency Gekko has revealed the shocking waste now involved with online shopping. According to the survey, £641m is the...

Sodexo WWf

WWF and Sodexo serve up students’ favourite foods with a planet-friendly twist

Global services company Sodexo and WWF have collaborated to raise awareness of the impact of food choice to university campuses across the UK, with the launch of...