Category: Partnerships

ASDA PILOTS NEW SAMPLING STRATEGY THROUGH EXPERTS RELISH AGENCY

Supermarket giant ASDA is working with the leading UK sampling agency, Relish Agency, to trial a brand sampling initiative targeting online customers. The decision was...

WEETABIX BRINGS BREAKFAST TO YOUR DOOR WITH DELIVEROO PARTNERSHIP

Weetabix, the UK’s number one breakfast cereal brand[1], is partnering with Deliveroo to bring tasty ‘Any-Which-Way-A-Bix’ creations direct to consumers for the...

Taylors of Harrogate partners with Engage to showcase its sustainability credentials

Engage has collaborated with the Harrogate-based independent tea and coffee company for over five years on a range of projects including building websites, developing...

A Spectacular Line-Up For We Are FABULOSO Friday 31st July, Saturday 1st & Sunday 2nd August 2020

Crown Brands Live would like to take this opportunity to thank Jean-Paul Gaultier for their continuous support with the LGBTQ community and Brighton & Hove Pride...

IPM LENDS SUPPORT AND BACKING TO WORTHY ‘NIGHTS ON US’ CAMPAIGN

The IPM is proud to be announcing its support and backing to the newly launched ‘Nights On Us’ campaign, a brilliant example of collaboration in the time of...

IPM CHAMPIONED ‘THE GOOD BUSINESS FESTIVAL’ ANNOUNCES PROGRAMME LINE-UP FOR ACT 1 IN OCTOBER

The Good Business Festival has announced the first details of its Act 1, taking place on 8th October with partners, content and ambassadors unveiled for the first time....

The IPM is partnering with leading training consultancy

The IPM is partnering with leading training consultancy Upping Your Elvis over this testing period, to introduce to our members a series of exclusive short films...

5 Statistics that Could Change the World

One of the last events I attended before the lockdown and enforcement of social distancing was a fascinating afternoon with the Institute of Promotional Marketing: Mando...

Grant’s ‘Triple Chance’ On-Pack Promotion

A new on-pack promotion for Grant’s Triple Wood Blended Scotch Whisky offers consumers chances to win prizes that enhance their at-home drinking experience –...

The Work Perk Distribute Over 2 Million Products to Critical Workers!

In just under a month, our team at The Work Perk have delivered a staggering total of 2,238,743 products since we committed to focusing 100% of campaigns on critical...