Category: Loyalty
How to win business in the face of the great customer resignation
Jun 23, 2022
By Andy Philpott, Sales and Marketing Director at Edenred. The first half of 2022 has seen brutal increases in the cost of living, not seen in a generation. Behind a...
Rewards Matter Most
Jun 01, 2022
Mando-Connect’s latest research conducted with YouGov provides yet more evidence that Rewards are the number 1 factor for Brits to join Loyalty programmes. 60% are...
Mando-Connect Loyalty Event Celebrates Whitepaper Launch
Apr 21, 2022
Mando-Connect and Ogilvy hosted one of the first face-to-face loyalty events since 2019 to celebrate the launch of Mando-Connects latest whitepaper: ‘What the British...
COSTA COFFEE UNVEILS “COSTA CLUB”, A NEW LOYALTY PROPOSITION WITH VALUE AT ITS HEART
Oct 01, 2021
Costa Coffee, the nation’s favourite coffee shop brand* has unveiled Costa Club, a new loyalty proposition with value at its heart. Originally launched in March 2010,...
A Smarter Approach To Brand Advocacy
Jun 11, 2021
Loyalty and recognition experts Incentivesmart are offering a step by step guide to help improve customer retention. Learn how to measure engagement, satisfaction and...
Unlocking The True Power Of Rewards-Insights from TCC
May 13, 2021
Most British and Irish shoppers want and expect a brand to reward their loyalty. As the pandemic has rapidly accelerated structural change within the industry, so has it...
Shoppers are Missing the In-Store Experience and Demand More Convenience from Online Retailers
Feb 02, 2021
With all but essential retail currently closed, UK consumers are missing aspects of the in-store shopping experience, according to a new nationwide survey published...
Häagen-Dazs sticks it to January Blues with free giveaway of Wonder Woman 1984 Ice Cream on Deliveroo
Jan 20, 2021
Get set to turn January Blues into moments of wonder! Luxury ice cream brand Häagen-Dazs is looking to spread little moments of joy this week with a giveaway of...
Spin to Win with Shell this Winter
Jan 19, 2021
Shell UK has launched Spin to Win, a brand-new reward campaign to give customers across the UK a much-needed boost of fun when visiting a Shell service station during...
A View From…IPL Community – The Rules that COVID broke
Nov 13, 2020
(Article: https://thewisemarketer.com/loyalty-strategy/how-voxi-is-defining-the-next-generation-of-loyalty-marketing/) We are typically a nation of consumers that...