industry

pay gap

Creative media gender pay gap could take more than a decade to close

Pay equality was a running theme throughout the last election and plans were announced to close the gender pay gap by 2030 in the UK. However, the creative media...

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Hornby to celebrate 100 years at London Toy Fair

Hornby are celebrating 100 years supplying iconic toys and collector’s items at their stand B20 at The London Toy Fair at Olympia 21st – 23rd January 2020. The event...

easter egg hunt

Cadbury Creme Egg launches ‘EATertainment’ VOD platform

Cadbury Creme Egg, the Mondelēz International owned chocolate brand, is entering the world of content streaming with the launch of ‘EATertainment’, the first...

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The top 10 most read campaigns of 2019

As another year of IPM Bitesize comes to an end, we thought we would summarise the ten most read campaigns of 2019. Descending from 10, we have… 10. Müller Rice...

ZEAL creative IMC

ZEAL Creative wins a record seven awards at IMC European awards

ZEAL Creative continues its reign with seven wins at the Integrated Marketing Communications (IMC) 2019 Awards in Europe. The IMC Awards recognise the most effective...

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Crown Talent & Media Group launches Crown Brands Live experiences division, with Culture Liverpool for Good Business Festival

Crown Talent & Media Group has today announced it has appointed Jack Horlock as managing director of a new division, Crown Brands Live, to bring together a dedicated...

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OK Boomer – look what you’ve gone and done!

Andrew Ryan, Director at Halo Promo Risk, shares how ageism in marketing plans should be avoided at all costs. As if getting old isn’t challenging enough for us Baby...

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The Delta Group Announce Retention of Lidl GB Account

The Delta Group, Europe’s premier visual communications specialist delivering dynamic multi-channel marketing services to brands and retailers across the globe, is...

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Dior delivers festive entertainment and inspiration at Paddington and Heathrow

On Friday 13 December, the Dior Christmas Choir, featuring nine singers and a pianist, entertained travellers embarking on the Heathrow Express at London’s Paddington...

Zeal

ZEAL Creative celebrated as UK Elite Creative Agency

The UK’s most effective brand activation agency, ZEAL Creative, has been identified as one of the country’s top-performing independent creative agencies by leading...