industry

mrm

How to plan the perfect promotional marketing campaign

Get a promotional marketing campaign right, says Mel Sheldon, Commercial Director at MRM, and it has the potential to take your brand to the next level; driving...

kind

KIND Snacks UK appoints Media Bounty to launch new protein bars

Food company KIND Snacks UK has joined forces with creative social media agency, Media Bounty, to launch its new protein range. London based agency, Media Bounty’s...

meatless farm

Meatless Farm appoints Media Bounty ahead of brand launch

With an estimated 22m ‘flexitarians’ in the UK seeking to reduce their meat consumption, there is an increased appetite for healthy, protein-rich...

Week 45

Movember is back this year to support men’s health

This November, the Movember Foundation returns with its annual month-long fundraiser challenging men across the UK to grow a moustache to raise awareness and funds for...

smp

smp announce new specialists appointments to Amazon team

smp, the London-headquartered commerce marketing agency, has announced two new specialist appointments to its Amazon team, to support the agency’s ongoing...

timeTo

Anti-sexual harassment campaign, timeTo, asks: Where do you draw the line?

Over 100 advertising companies have now signed up to timeTo, the movement tackling sexual harassment in the industry. timeTo have recently launched a new advertising...

Nordics

Global rewards agency TLC Marketing opens office in Stockholm

Rewards and incentives agency TLC Marketing is expanding by opening a new office in Stockholm. Operations Manager at the new office will be Filippa Udén, who previously...

promotional horror stories

Promotional Horror Stories

Lauren Miles, Senior Account and Marketing Executive at Mando, lists some frightfully bad activations from brands that should have known better. Some promotions can...

savvy

Research predicts Halloween retail spending to reach £367m

46 percent of UK shoppers will be getting involved in the spooky occasion, but this rises to 70 percent for those with children finds research by Savvy. New research...

aliya

IPM 30 Under 30: Taking your imagination, thoughts and capability to the next level

Aliya Ladha, Marketing Executive at TCC Global, shares her experience of this year’s IPM 30 Under 30 programme. To anyone thinking about applying for the IPM 30...