industry

haygarth

Haygarth launches ‘Häagen Yaasz’ social campaign

After recently winning the Häagen Dazs account as part of a pitch for General Mills, Haygarth is pleased to present ‘Häagen Yaasz’. Following the indulgence of the...

Campaign Of The Year 2019 bitesize image

Lidl ‘Wine Tasting in the Dark’ wins the inaugural IPM Bitesize Campaign of the Year award!

We were delighted to announce this week that the Lidl ‘Wine Tasting in the Dark’ campaign by CSM Live and Good Relations was voted by the IPM board as the IPM...

Pod staffing

POD Staffing launches new northern office in York

Award-winning staffing agency POD is pleased to announce the upcoming launch of their Northern branch; POD North opened on the 3rd of February 2020 in York....

LEGO xyz

Camille Walala installation teases new Lego arts and crafts building concept

Artist Camille Walala unveiled her interactive work at Coal Drops Yard in London’s Kings Cross to introduce the new 2D play concept from the LEGO Group – LEGO®...

N2O bobbi brown

N2O brings Bobbi Brown’s wellness brand to the UK with an interactive experiential activation

Award-winning experiential marketing agency N2O is bringing to life the launch of Evolution_18, a wellness brand devised by Bobbi Brown which is brand new to the UK...

Hel's

Hel’s angels launches new agency proposition and rebrands as Hel’s

Hel’s Angels, the ‘people powered’ brand engagement and live events agency, is launching a dedicated Activations division led by Founder Helen Hanson, as part of...

pay gap

Creative media gender pay gap could take more than a decade to close

Pay equality was a running theme throughout the last election and plans were announced to close the gender pay gap by 2030 in the UK. However, the creative media...

Untitled design (25)

Hornby to celebrate 100 years at London Toy Fair

Hornby are celebrating 100 years supplying iconic toys and collector’s items at their stand B20 at The London Toy Fair at Olympia 21st – 23rd January 2020. The event...

easter egg hunt

Cadbury Creme Egg launches ‘EATertainment’ VOD platform

Cadbury Creme Egg, the Mondelēz International owned chocolate brand, is entering the world of content streaming with the launch of ‘EATertainment’, the first...

Untitled-2

The top 10 most read campaigns of 2019

As another year of IPM Bitesize comes to an end, we thought we would summarise the ten most read campaigns of 2019. Descending from 10, we have… 10. Müller Rice...