IPM Bitesize

HighCo MRM has won the IPM COGS Awards 2016 Grand Prix for its work for Sports Relief, while the Company of the Year trophy went to fixed fee agency Mando.

HighCo MRM, Mando win at COGS

HighCo MRM has won the IPM COGS Awards 2016 Grand Prix, for delivering the handling and fulfillment element of the 2015 Sports Relief Campaign on behalf of charity Comic...

Aero, Muller and Bridget Jones’s Baby

The release of Bridget Jones’s Baby has been marked with a number of high profile partnerships with brands, with at least two – Müller and Aero – running high...

Adidas, Aon and Aviva are backing this year’s Rainbow Laces campaign, which is run by LGBT charity Stonewall UK to combat homophobia and transphobia in sport.

Brands support LGBT Rainbow Laces

Adidas, Aon and Aviva are backing this year’s Rainbow Laces campaign, which is run by LGBT charity Stonewall UK to combat homophobia and transphobia in sport. The 2016...

Award winning prize and promotions specialist The IMS Agency is extending its service offering with the creation of a new division, IMS Partnerships, and the appointment of Jonathan Bonnett, former Director of International Promotions at Paramount Pictures International and Head of Group Marketing Partnerships at Merlin Entertainments, to run it.

IMS Agency adds partnerships division

Award winning prize and promotions specialist The IMS Agency is extending its service offering with the creation of a new division, IMS Partnerships, and the appointment...

The Trinidad and Tobago Tourist Board (UK) is running an experiential campaign on Saturday 1st and Sunday 2nd October 2016 at Manchester’s Trafford Centre, to promote the launch of Thomas Cook’s flights from Manchester to Tobago, starting 13 November 2016. Experiential agency Kreate has put together the Island of Tobago experience, which features a 13m x 5m stand with a palm tree border effect, so physically creating an island in the shopping centre.

Manchester Trinidad & Tobago push

The Trinidad and Tobago Tourist Board (UK) is running an experiential campaign on Saturday 1st and Sunday 2nd October 2016 at Manchester’s Trafford Centre, to promote...

Doritos’ flavour campaign, A or B, has reached its conclusion, drawing in over 50,000 consumer entries. Consumers were asked to select whether Ultimate Cheeseburger or Sizzling Salsa should join the line-up.

Sizzling Salsa win Doritos challenge!

Doritos’ latest flavour campaign in the UK, A or B, has reached its conclusion, drawing in over 50,000 consumer entries. In previous flavour campaigns, consumers have...

Tickets for the IPM COGS Awards 2016 celebratory lunch, being held at the prestigious St Pancras Renaissance Hotel at London’s St Pancras station on September 23rd, are selling fast. So if you want to be at one of the two biggest networking events in the UK promotional marketing industry calendar, contact the IPM now.

IPM COGS Awards tickets selling fast

Tickets for the IPM COGS Awards 2016 celebratory lunch, being held at the prestigious St Pancras Renaissance Hotel at London’s St Pancras station on September 23rd,...

Ros Carmoody has been promoted to Partnerships Director at creative marketing agency Brand & Deliver, and also joins the Executive Board. In her new role, Carmoody will oversee all partnership accounts at Brand & Deliver including Sony Pictures International and all major UK Distributers, including Disney, Universal, Paramount and Warner Bros.

Brand & Deliver puts Carmoody on board

Ros Carmoody has been promoted to Partnerships Director at creative marketing agency Brand & Deliver, and also joins the Executive Board. In her new role, Carmoody...

Protect your supermarket listing

Digital promotions and couponing can help FMCG brands build or maintain their share of supermarket shelf space, says Stuart Sankey of Quotient The UK retail environment,...

GLACÉAU smartwater is running a geo-targeted ‘hyper-local’ Digital Out-Of-Home (DOOH) campaign which shares tips from celebrities, fashion experts and other influencers with Londoners who are within 500 metres of a beacon-equipped poster site.

GLACÉAU geo-targeted DOOH push

GLACÉAU smartwater is running a geo-targeted ‘hyper-local’ Digital Out-Of-Home (DOOH) campaign which shares tips from celebrities, fashion experts and other...