Category: Partnership Marketing

UK’s first ‘laughing’ postbox revealed in support of Comic Relief

Ahead of Red Nose Day on Friday 15th March, Royal Mail has unveiled a special edition ‘laughing’ postbox with stand-up comedian Hal Cruttenden providing the jokes....

BrewDog becomes the official finisher drink partner of Tough Mudder UK

Tough Mudder Inc., the leading sports, active lifestyle and media brand, has today announced that BrewDog will be the official finisher drink partner for the 2019...

Penguin Classics launches pop-up book shop

On 24th March 2019, Penguin Classics is launching ‘Happy Reading’, its first ever pop-up bookshop in Shoreditch to celebrate reading for pleasure and the...

Fatboy Slim and Deliveroo partner to give one winner their own ‘Deliverave’

Legendary DJ Fatboy Slim – AKA Norman Cook – has announced he will grant one customer the opportunity to have their pad transformed into the best house...

Deliveroo and Snog create Valentine’s Day oyster fro-yo

In time for Valentine’s Day, Deliveroo is teaming up with Snog – makers of organic, fat-free frozen yoghurt – to craft the world’s first...

Shell partners with Jamie Oliver to launch new food range

Shell and Jamie Oliver have joined together to offer great food on the go. They appointed creative agency, HRG (UK), to help bring bigger and better choice to over 500...

Fortnum & Mason partners with Hot Pot for first ever Chinese New Year campaign  

Luxury British retail brand, Fortnum & Mason, has launched its first ever marketing campaign for Chinese New Year, created in partnership with full-service China...

Westfield and Virgin Pure partner to launch purified water refill stations

Unibail-Rodamco-Westfield and Virgin Pure have launched purified water refill stations in Westfield London and Westfield Stratford City, in a move to encourage the 77m...

Kinder Surprise partners with Minions for special edition range

The popular Minions licence has returned to the Kinder Surprise range with seven new toys up for grabs. The special edition eggs will be supported with a £2m marketing...

Independent Venue Week and Yorkshire Tea partner for UK gig campaign

Put the kettle on: Independent Venue Week (IVW), the UK’s leading celebration of independent music venues, has announced a partnership with Yorkshire Tea to...