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New Ocean study: Elusive young respond to live broadcast content on DOOH

According to a new consumer survey carried out by YouGov for Ocean Outdoor, nearly half (49%) of 18 to 24-year-olds say they would be interested in seeing more live...

takeback wednesday

Retailers brace themselves for the rush to return unwanted Christmas gifts

Retailers are today bracing themselves for ‘Takeback Wednesday’ with the return of online purchases set to rise a phenomenal 80% today. This comes as consumers...


Consumers want ‘real people not robots’ from retailers

A study launched by Gekko titled ‘Service not Sci-fi’, reveals that UK shoppers would rather deal with real people not robots or artificial intelligence when it...