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New Ocean study: Elusive young respond to live broadcast content on DOOH

According to a new consumer survey carried out by YouGov for Ocean Outdoor, nearly half (49%) of 18 to 24-year-olds say they would be interested in seeing more live...

Persil UK has been encouraging families in London to get outdoors and active to celebrate the 10th anniversary of the launch of the brand’s ‘Dirt is Good’ marketing platform with ‘Get Out Here’, a Digital Out Of Home (DOOH) activation delivering content triggered by the weather in real-time.

Persil celebrates 10th anniversary of ‘Dirt is Good’ with real-time DOOH park push

Persil UK has been encouraging families in London to get outdoors and active to celebrate the 10th anniversary of the launch of the brand’s ‘Dirt is Good’...