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#TBT: Top 3 Easter 2019 campaigns from brands you wouldn’t expect

Easter is not only a busy time for consumers, traditional marketeers and the chocolate industry, but it can also be eventful for some less obvious practitioners. Below,...

Whole Earth reveals special Team GB pack

Whole Earth, the UK’s leading peanut butter brand owned by Wessanen UK, is set to launch a limited edition pack to celebrate the brand’s partnership with Team GB...

Virgin Media announces UK Partnership with Square Enix® and Crystal Dynamics for Marvel’s Avengers

To kick off the partnership, Virgin Media will be hosting the first UK hands-on consumer demo of Marvel’s Avengers at EGX in October at the ExCel London between...

Benefit Cosmetics and Deliveroo partner for the ‘Cake-Away’ experience

To celebrate the launch of the Boi-ing Cakeless Concealer, Benefit Cosmetics have partnered with Deliveroo to to offer make-up lovers the chance to try the new...

Jet2holidays Partners Up with Love Island

Following the incredible success of last year, Jet2holidays is once again brand partner of Love Island. With fifth series of Love Island having started this week and...

Deliveroo and Snog create Valentine’s Day oyster fro-yo

In time for Valentine’s Day, Deliveroo is teaming up with Snog – makers of organic, fat-free frozen yoghurt – to craft the world’s first...

Shell partners with Jamie Oliver to launch new food range

Shell and Jamie Oliver have joined together to offer great food on the go. They appointed creative agency, HRG (UK), to help bring bigger and better choice to over 500...

Relish launches with a treasure hunt around the historic city of Bath

Last Friday saw the official launch of new IPM Member, Relish Agency. The brand partnership agency, part of the Kin + Carta Connective, invited a collection of their...

tbk Group has brought together the UK’s number one dry shampoo brand, Batiste, and the UK’s no. 1 premium cosmetics boutique, Benefit, to launch Batiste’s new premium range of dry shampoos.

Batiste shampoo and Benefit Cosmetics partner for premium brand launch

tbk Group has brought together the UK’s number one dry shampoo brand, Batiste, and the UK’s no. 1 premium cosmetics boutique, Benefit, for a partnership campaign to...

Harrogate Water and Saracens partner in new recycling initiative

Professional rugby team Saracens are adding their considerable weight and sense of fun to Harrogate Water’s recycling message. Saracens are staying hydrated in defence...